Porous, damaged hair results in open cuticles, that drink in excess hydrogen in water molecules and ends in uncontrollable frizz.
We tapped the power of Alpha Hydroxy Acids found in apple & sweet cherries help to balance the pH of hair, closing & tightening the cuticle.
Our CortexShield+ Technology then forms a hydrophilic and hydrophobic shield that helps to keep essential moisture in the hair, while repelling excess water the hair doesn’t need.
As an added benefit, the apple and sweet cherries are “cold pressed” using a European method that retains the high vitamin, fatty acid and mineral content in the fruit. Delivering this nourishment to hair, they scavenge free radicals and help to maintain optimum hair health.