THE NEW COLOR TREND ROCKING INSTAGRAM
Last year we saw peekaboo hair tattoos…an etched emblem or picture sculpted right into the hair with clippers and hidden under layers of hair. But 2017 is the hair colorists’ turn! Meet Vivid Roots, the new haircolor trend that places haircolor at the roots…a myriad of bold, stunning color combos that only become visible as the hair moves…or in a good breeze.
Reddit user moniquey, a true wizard, posted a mesmerizing GIF online that shows her switching her hair from bubblegum pink to a trendy cool blue in a matter of seconds. No, it isn’t video editing or actual magic that makes it happen, just a very creative use of hair dye. By employing a deep side part, moniquey can have half her hair appear blue while the pink hides underneath. Then with a simple hair flip she can totally transform her look, putting a new spin on the 2016 trend of “mermaid hair.”
Do you want a reliable test to know if your hair is healthy? Try a glass of water! If your hair floats in water…it’s healthy. If your hair sinks, it is due to hair damage that allows water to filter into and weigh down your hair. If you notice your hair or your clients hair greedily sinking and getting weighed down by water at the bowl, offer up the SUDZZfx FXulites Signature Treatment to help restore their hair to a healthier state!.
The evening usually starts like this: you style, blow out, straighten and tame your frizzy, wavy hair into a stunning, sleek ‘do. Then after finding the right outfit, it’s time for a “girls night out”. Unfortunately by about 11pm you sleek, sexy hair looks great on one side, but wavy and lopsided on the other.
WHAT HAPPENED?
Traditionally, the formula in a straightening cream, lotion or potion creates a cosmetic coating on the hair that is prone to breakage. The result is that after a few hours of friction caused by hair movement and playing with your hair the coating breaks and flakes. Your hair then springs back to its natural state.
WHAT TO DO ABOUT IT
SUDZZfx Level Strait™ Straightening Potion actually penetrates for longer lasting results and you can even apply other styling products on top of it. No more 11pm walk of shame!
WHAT’S IN IT?
>> Certified organic homeopathically balanced botanicals of asparagus, parsley, cucumber and sandalwood: Naturally exfoliates, soothes and balances the scalp and skin.
>> Nano Emulsion: Improves wet and dry combability.
>> Hydrolyzed Soy Protein: Penetrating properties that help to strengthen the hair.
Picture it…temperatures are warming up…you spend time at your favorite salon, get a flawless look you love…step out on the sidewalk…and then BANG it happens. A few hours later humidity does a drive-by on your hair and the style collapses.
NOW FOR A LITTLE SCIENCE
In its dry state, hair is always desperately hungry for moisture, however hair is also like a sponge…it absorbs moisture (and practically anything else) CONSTANTLY. The more moisture hair absorbs, the heavier it becomes and a style collapses…this is especially true when humidity starts to rise as we stroll into summer and there is more moisture in the environment.
WHAT WE DID ABOUT IT
SUDZZfx’s formulators in the development of our Level Strait™ Straightening Potion wrapped our moisturizing ingredients with an anti-humectant shield, so as opposed to merely coating the hair with temporary hydration, we penetrate deep into the hair, delivering hair the moisture it wants PLUS the anti-humectant shied reflects back extra moisture from a humid environment. The result? A style you can rock all day or all night, in any environment, on any type of hair, anywhere on the planet.
